Apex Learning Virtual School

One of the primary goals in redesigning the site was to organize content for a more intuitive end-to-end experience. To do that, Foster Made had to understand the needs and pain points of ALVS’s different audiences – everyone from students with disabilities to military families moving abroad. Navigation and pages were designed to make it very easy for visitors to search courses and find answers to their most pressing questions.

When it came to Apex’s CMS, the request was clear – create a simple, efficient publishing experience that accommodates role-based permissions and completely eliminates the need for custom HTML or styles. To meet that request, we leveraged Craft CMS to create an intuitive, modular content builder that gives the marketing team the freedom and independence to make edits – no developer required.

Delivering a smart, fast and reliable search experience was crucial to the information wayfinding and content findability of the Apex site. We designed an intuitive search solution tailored for students, parents and teachers to easily find and discover content — from available courses and programs to customized solutions and resources. Powered by Algolia, the underlying technology allowed us to build a cutting-edge search experience that uses AI to combine keyword and semantic search queries and deliver personalized search results.